Fuzzy Measure-based Customer Segmentation

Project Member(s): Lu, J.

Funding or Partner Organisation: Gfk Blue Moon Research & Planning Pty Limited

Start year: 2009

FOR Codes: Neural, Evolutionary and Fuzzy Computation, Information Systems Management, Information Processing Services (incl. Data Entry and Capture), Application Software Packages (excl. Computer Games), Computer Time Leasing, Sharing and Renting Services, Decision Support and Group Support Systems, Evolutionary computation, Information systems organisation and management, Application software packages, Information systems, technologies and services not elsewhere classified

Acknowledgement of Country

UTS acknowledges the Gadigal people of the Eora Nation, the Boorooberongal people of the Dharug Nation, the Bidiagal people and the Gamaygal people, upon whose ancestral lands our university stands. We would also like to pay respect to the Elders both past and present, acknowledging them as the traditional custodians of knowledge for these lands.