Privacy best practice for mobile advertising networks

Funding or Partner Organisation: LeadBolt Pty Ltd

Start year: 2013

Summary: Aim: Provide an outline of mobile app industry best practice, focusing on notification standards and privacy by design. To provide research, recommendations and advance reform with respect to privacy best practice for mobile ad networks. The project is to include a research paper on current privacy practices in the mobile app industry, with recommendations to improve the protection of the privacy of mobile app consumers. The paper is intended to fit within the ambit of Government privacy reform, and to reflect Leadbolt¿s commitment to be an industry leader in privacy protection. The project is to include engagement and consultation with the privacy regulator, the Office of the Australian Information Commissioner (OAIC), and Australian Communications Consumer Action Network (ACCAN).

Keywords: Communications Law, Privacy and IT, Advertising standards

FOR Codes: Communication not elsewhere classified, Computer Communications Networks, Law Reform, Law not elsewhere classified, Network engineering, Public law not elsewhere classified

Acknowledgement of Country

UTS acknowledges the Gadigal people of the Eora Nation, the Boorooberongal people of the Dharug Nation, the Bidiagal people and the Gamaygal people, upon whose ancestral lands our university stands. We would also like to pay respect to the Elders both past and present, acknowledging them as the traditional custodians of knowledge for these lands.