User behavioural analtyics for smart mobile network service optimisation
Project Member(s): Chen, L., Lu, J.
Funding or Partner Organisation: TPG Telecom Limited
TPG Telecom Limited
Start year: 2021
Summary: As customer preferences in the market are changing at a rapid rate, phone companies and internet service providers are striving to meticulously understand and respond to the preferences and major trends affecting their industry. Network analysis within the telecommunications industry is crucial to effectively enhance the relationship between companies and customers. This project aims to develop advanced user behavorial analtyics techniques to create a positive customer experience and optimise smart mobile network services.
Keywords: project terminated
FOR Codes: Pattern Recognition and Data Mining, Application Tools and System Utilities, Satisfiability and optimisation, Information systems, technologies and services not elsewhere classified